What’s new with Casumo?

Casumo has always been a brand that has stood at the forefront of innovation when it comes to online gambling. If there is new technology being launched you can almost be sure that they are the ones that will bring it to the mainstream market. 2015 is set to be a very big year for the company and looking at what has happened already, it looks like they’ve set a precedent during Q1.

Casumo is now going stronger that ever, and is one of the most popular casinos in Europe. If you haven’t already tried them out, the time to do so is now. You can sign up by going straight to their website, or you can go through http://casinohits.se/guider/casinobonus/ first in order to see if there are any special sign up bonuses that you can be eligible for.

Play’n GO

Social gaming has been something that many players have been crying out for and it seems that Casumo were listening. After much deliberation and negotiation, the company has chosen Play’n GO as the company to provide the online casino with premium gaming content moving forward. The Scandinavian brand has spoken openly about how they wish to change the perception of online gambling and it seems this new partnership with Play’n GO is one they wish to do this. Games from the company are known for their high quality and social integration, so given time they will only strengthen the Casumo roster, which has already received tons of priase from reputablecasino guides.

Speaking on the agreement, Casumo CEO Oscar Simonsson said, “Play’n GO´s progress has been on our radar for some time, as we have found their approach and technical proficiency when it comes to mobile games to be very impressive. We have no doubt that our players are going to love the new titles when they are added to Casumo.com”. Robert Skogh, Play’n GO Business Development Director also hailed the announcement by saying, “We have always believed that our games have carried their own certain level of innovation, innovation that can only be showcased better when it meshed with Casumo’s intuitive framework. Brand new games like “Energoonz” and “Gemix”, along with 23 others will undoubtedly appeal to Casino’s customer base. We couldn’t be happier with the arrangement and the chance to work with an innovative company like Casumo.”

PugglePay

As they say, if you are going to be social you better be mobile and Casumo’s latest venture allows the casino to be just that. They have decided that moving forward the site will feature PugglePay’s payment system, which will allow members to deposit funds into their account using just a mobile number. Industry experts have heralded this decision, as it will allow them to retain casual players far easier due to simpler and faster transaction processing.

Casumo CFO Matthew Borg Manche stated that the reasons behind the PugglePay agreement are simple, saying that they offer “the easiest and swiftest payment solutions on the market”. He followed up with, “We believe that using PugglePay will not only increase our conversion rates, but also make our customers more loyal to Casumo”. Casumo describes itself as a “social gambling experience” and this hasn’t been lost on PugglePay executives. Kristofer Ekman Sinclair, PugglePay’s chief executive said that Casumo was “a ground breaking pioneer” and it is hard to argue against that. He also stated that the partnership can help create “the most loyal customers in the industry” and if this proves true Casumo could be set to become an online casino power player.

Step into the future

Within the online gambling industry it is always a case of the early bird catches the worm and this is clearly Casumo’s MO in 2015. They have gone on record to sign two major agreements that could help the company grow to new levels. Play’n GO will grow the game catalogue on-site and improve on the casino adventure product they are currently promoting. While the arrangement with PugglePlay will allow players to have round the clock deposit access when it comes to their account. The world of online casinos is changing and Casumo clearly stands at the forefront of the revolution.

NetEnt arrives in New Jersey with Caesars Casino

The US online gambling market is relatively new in the grand scheme of things. It was only legalised in some states back in 2011 and has actually become a regular source of controversy in the country ever since. The latest state to jump on the online gambling bandwagon in the US is New Jersey and has since drawn the attention of NetEnt, one the world’s biggest online casino platform developers. NetEnt have actually been one of the biggest names in Europe for some time, but due to legalities have struggled find a foothold within the US market. The new arrangement with Caesars Interactive Entertainment (CIE) was announced during June 2015 and will bring popular NetEnt games to CIE run website Caesars Casino.

Caesars Casino qualifies are one of the leading multi-platform/multi-operator websites based out of New Jersey, and is already known for the quality of game selection it provides players. Video slots is the websites bread and butter, so it is no surprise to see them make moves to bring a developer like NetEnt on board. The addition of NetEnt titles will see them stand alongside other major games like Boom Brothers, Reel Chaos, South Park, Gonzo’s Quest, Aliens, and Dracula. Speaking on the tentative agreement a rep for Caesars Casino said “In Europe NetEnt stands as one the biggest names in all of online casino gaming, so it only makes sense that we bring them to Caesars Casino and expand the online casino experience for our members”.

While the new agreement has been reached, NetEnt will have to wait before they can ‘cross the T’s and dot the I’s’. Before they can officially launch the developer needs to receive state approval in the form of a New Jersey gaming license. The application procedure for such is appears to be well underway, with CIE and NetEnt both feeling confident that approval is only a matter of time, especially given that the deal is already being discussed in the public domain. Speaking on the confidence of the deal Björn Krantz (NetEnt American Operations Managing Director) said, “I have absolutely no doubt that our games will be loved by Caesers Casino players. This move really represents a big-step for NetEnt and we are excited to have them play a part within CIE’s long-term growth plan”. Speaking on the CIE side of the new agreement, Marco Ceccarelli (CIE Senior Vice President) said “We are always making strides to improve the online casino experience for out players and by working with NetEnt we are continuing to do so by adding more top quality titles to our game selection”.

Over time NetEnt has risen to the top of the world of online casino platform and game development and in many ways are now considered a superpower within the industry. They regularly receive praise for their performance on online casino portals, with their bonus offers also being considered to be some of the most generous in the industry. In the past the North American market has always managed to elude to NetEnt due to legality and licensing issues, but through this new arrangement with CIE they may have finally found a way to get their foot in the door.

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